Tod Todeschini is one of the world’s leading historical craftsman, selling reproductions of historical products online.
BRIEF
Review the website performance and advise on improvements to increase conversion rates.
ACTION
I initially worked with Tod to audit his website and advise on improvements. The CMS was bespoke and it was very old and difficult to manage. I advised him and his business partner through the process of developing a new e-commerce website on Shopify and re-branding to fit their new, modern image.
I managed the SEO set-up of their new website and supported with email marketing and PPC campaigns to introduce the new branding to their audience.
